Shanee Cohen is a Principal & Founder at Red Thread Group based in New York City Metropolitan Area, United States, North America. I’m a brand strategist, storyteller and business builder with 20+ years of experience helping companies grow — by activating their purpose, sharpening their voice, and engaging the people who matter most. From Fortune 100s to startups, I’ve partnered with executives and teams to spark new thinking, scale smart strategies, and bring big ideas to life. With experience across healthcare, tech, finance, consumer goods, automotive, hospitality, and more, I bring a cross-industry perspective that fuels fresh thinking and challenges the status quo. What sets me apart: I sit at the intersection of brand and reputation, business strategy and creative activation. I bring a multidisciplinary lens across integrated marketing, PR/corporate comms, digital and social, and employee engagement. I lead with insight, thrive on collaboration, and deliver with heart. I’m also a seasoned advisor, speaker and trendspotter — featured in outlets including Business Insider, PRWeek, The Holmes Report, and psfk. A dual U.S./U.K. citizen who’s lived and worked around the world, I bring a truly global perspective to everything I do. If you’re building something with purpose, I’d love to connect.
Current Position: Principal & Founder
Company: Red Thread Group
Location: New York City Metropolitan Area, United States, North America
Social: Professional profiles available
Network: Extensive professional connections