Robert Rotondo II Email & Phone Number

Robert Rotondo II is a CEO at Robert Anthony Consulting based in Naples, Florida, United States, North America. I’ve been blessed to be able to spend my career helping home service businesses grow through hard-earned lessons that shaped a strategy rooted in purpose and built around people. My goal is to help leaders avoid the costly failures I’ve already navigated. Business is full of learning curves, but the right systems and strategy can turn setbacks into momentum. My journey started in Detroit, Michigan, where I was part of what would soon be one of North America’s largest home services platform. As VP of Marketing and Sales, I led growth strategies that delivered consistent double-digit gains and helped position the portfolio group for two successful private equity investments. But the real lesson wasn’t in the numbers, it was in learning that sustainable growth happens when people, processes, and purposes are fully aligned. That insight became the foundation for Robert Anthony Consulting. We’re not a marketing agency. We’re growth partners. Our team works inside the business alongside leadership, operators, and frontline teams to build the systems and strategy that move the needle. We specialize in helping home service companies (HVAC, roofing, garage doors, plumbing, electrical, landscaping, and more) scale between $10M and $100M+, focusing on operational clarity, marketing ROI, and sales alignment. We’ve supported over 50 private equity transactions and have been part of decisions that have shaped the future of the brands we support and the industries they're part of. What sets us apart is how we show up. We don’t sell templates or one-size-fits-all plans. We build from the inside out—with customized playbooks, hands-on leadership, and a belief that real growth is a people-first process. Whether refining customer journeys, revamping org structure, or bridging the gap between sales and ops, we bring practical strategies that create lasting results. The heartbeat of our work? Simple: “People are at the heart of every business. Your growth isn’t just about strategy—it’s about creating systems with the people who make it happen.” We believe in long-term partnerships, not short-term wins. If you’re a visionary founder, a PE-backed operator, or a team ready to scale with purpose—we’d love to be in your corner.