Maria Tsarkova is a Head of Growth at Ooredoo Fintech based in Doha, Qatar, Asia. Maria is an expert in growth marketing, specializing in building data-driven, omnichannel acquisition and retention strategies. As the Head of Growth at Ooredoo Fintech, a subsidiary of one of the largest telecom companies in MENA and Southeast Asia with over 121 million customers, she leads the launch and expansion of a digital wallet across six markets. In addition to her role at Ooredoo Fintech, Maria is the co-founder of Solid Water, a growth marketing agency that works with both start-ups and established businesses. Solid Water’s primary focus is developing and managing comprehensive growth marketing programs that help businesses identify and leverage sustainable growth sources, directly impacting their North Star KPIs. The agency takes a channel-agnostic approach and works across the entire funnel, using experimentation frameworks to deliver measurable results.
Current Position: Head of Growth
Company: Ooredoo Fintech
Location: Doha, Qatar, Asia
Social: Professional profiles available
Network: Extensive professional connections