Lisa Moscarelli is a President & CEO Moscarelli Media at Moscarelli Marketing Consulting based in Houston, Texas, United States, North America. Hi, I’m Lisa Moscarelli — a high-energy, results-driven marketing executive passionate about building brands that make a real difference in the world. For over 18 years, I’ve led integrated, full-funnel marketing campaigns across B2B, B2C, and nonprofit sectors, combining data-driven strategy, performance media, and creative storytelling to deliver measurable growth. I've built and scaled high-performing remote and hybrid teams, steered $30M+ media budgets, and executed cross-channel campaigns across linear TV, OTT, digital audio, display, and social media platforms. But for me, marketing leadership goes deeper than metrics and media buys. It’s about helping companies embody their brand promise from the inside out — creating team cultures of collaboration, accountability, and creativity that resonate through every campaign and customer interaction. I've had the honor of working alongside some of the world’s largest nonprofits and a diverse range of businesses, ( healthcare, legal, automotive, technology and more) raising over $300M for one global cause through video storytelling, direct response campaigns, and integrated omni channel strategies. Leading transformation today isn’t just about being in charge — it's about orchestrating cross-functional collaboration, embracing technology that amplifies results, and mentoring multi-generational, multicultural teams to reach their highest potential. I believe the best teams aren't just high-performing — they’re purpose-driven, resilient, feel valued and are unstoppable. Key Accomplishments: Raised over $300M for global relief clients through direct response TV, social video, and documentary storytelling. Generated $20M in annual agency revenue through omni-channel direct response legal advertising strategies. Enhanced digital advertising integration to boost annual automotive after market product revenue by 30% within three years. 5x Telly Award-winning storyteller, executive producer, and former TV news journalist. At the end of the day, my mission is to help organizations unlock the hidden opportunities that drive true growth — through team retention, strategy, creativity, and a relentless focus on connecting brands to the people they serve. Let’s connect and explore how we can drive your next stage of growth. 📩 lisa@moscarellimedia.comPlease contact me at lisa@moscarellimedia.com.
Current Position: President & CEO Moscarelli Media
Company: Moscarelli Marketing Consulting
Location: Houston, Texas, United States, North America
Social: Professional profiles available
Network: Extensive professional connections